Artificial intelligence hits Intelliflo’s Change the Game conference

By Chris Davies
26-Jul-2018 14:04:04

Machine learning in retail financial services is one for the future, right? Well not if you attended Intelliflo’s Change The Game 2018 conferences held at Old Trafford Cricket Ground, Manchester and the Business Design Centre, London.


This was my fourth Change the Game and Model Office-MO®’s second year of sponsoring and exhibiting. It’s been an incredible journey, firstly attending in 2015 with clients of our compliance and business development consultancy, Engage Insight, then to have built, launched and now exhibited the industry’s first digital compliance ‘RegTech’ platform and receiving such positive feedback.

It was good to see old friends Dynamic Planner, Defaqto, Brooks McDonald and 7IM present interesting thought leadership sessions on how integrated technology solutions can aid advice suitability and build trust in client relationships. You can watch their presentations at Intelliflo’s post conference site here.

Nick Eatock’s presentation was the big one for me though; introducing Intelliflo’s eAdviser Index initiative across the company’s five pillars. This enables Intelligent Office users to see how effective and efficient their business can become by maximising Intelligent Office’s features and benefits.

This open architecture approach and the fact Intelliflo has additional strength now following the Invesco investment means it is incredibly well placed to expand its offering to further empower retail investment advisers’ ongoing professional development. Added to this is the opportunity to extend its reach internationally and, having worked in Asia and Australia for over a decade, I can see huge opportunities for Intelliflo’s practice management solutions in those markets.

So back to AI, in our blog The luddite fallacy and the rise of AI in retail financial services we focused on the key benefits AI can offer financial services firms and their clients alike. This ranges from auto-advice, tax harvesting and re-balancing solutions through to audit, compliance and risk management. So it was great to see early MO® adopters, good friends and fellow exhibitors Wealth Wizards at both conferences showcasing how they are blending AI into paraplanning and robo-advice services to enable advice firms to save time and cost whilst serving their clients needs effectively and more efficiently.

Most importantly for MO® is that all the delegates with whom I spoke thought our compliance chatbot adds real value to their compliance risk needs and compliments the existing support services they have. This marries with the fact that MO® has been designed to collaborate not compete and empower professional practice, a theme that was evident at this year’s Intelliflo conferences and long may this continue.

Chris Davies is the founder of MO®, which is also integrating with Intelliflo’s iO Store to offer Intelligent Office users key compliance solutions across client AML/KYC and data quality checking, with more features to come. For more information, click here.