Intelliflo appoints ex-Avelo MD David Child as Chief Operating Officer

By Jo Gilbey
Find me on: LinkedIn Oct 1, 2014 10:00:00 AM

Leading provider of web-based business management software, Intelliflo, has appointed David Child, former MD of the Exchange/Avelo (now Iress) as interim Chief Operating Officer (COO), while former COO, Mike Clifford, moves to become Chief Product Officer.

David’s appointment sees him assume immediate responsibility for marketing, sales and client services at a time when Intelliflo is seeing increased demand for its market leading product, Intelligent Office (iO), while Mike moves to focus on Intelliflo’s key strategic partnerships and enterprise clients, a major part of the firm’s development plans.

David originally joined the Intelliflo board as a non-executive director in January 2014.

David started his career at The Bank of England before moving to DBS Management Plc (latterly Misys Financial Services) where he had Board responsibility for compliance and technology. In 2003 David joined The Exchange as Managing Director successfully taking the company through its acquisition by Vertex, where he was appointed to the main Board which included responsibility for the Life and Pensions Outsourcing Division, and the acquisition by Lloyds Development Capital (LDC). He later led the business through the acquisitions of 1st Software and N4 to form Avelo (now Iress) and is credited with the company’s significant growth during this seven year period.

David’s interim appointment follows a string of recent new hires for Intelliflo, with Paul Chedzey joining as Head of Business Transition, Fay Anderson as a Client Engagement Executive, Steve Harrison  as Sales Executive and Wendy Dines as a Client Transition Consultant.

David commented on the appointment: “Intelliflo’s strategy has never been so compelling, so I am genuinely excited to assume the role of Chief Operating Officer at such an interesting and dynamic period of the company’s development. The business has performed exceptionally well during the pre and post RDR period which is a testament to the company’s talented management and staff, strong business model and excellent customer proposition.

“I look forward to working with this proven team lead by Nick Eatock and the outstanding adviser centric technology, innovation and heritage of Intelliflo. These factors, together with the last year’s investment by HgCapital, position the business for growth in the UK by taking advantage of the material changes and technology migrations in the financial services distribution sector.”

Nick Eatock of Intelliflo said: “Having spent much of his career in senior management positions across technology and financial services distribution, David is a seasoned and trusted professional who consistently delivers results. He is uniquely qualified to drive strategic prioritisation and accountability within Intelliflo, with a dedicated focus for delivering operation excellence.  “I am therefore delighted to announce David Child’s interim appointment and look forward to working with him to deliver on our exciting plans for growth.”

Notes to Editors:

Intelliflo ( has been providing information technology services to financial services companies since its formation in 2004. Its leading web-based business management software, Intelligent Office, helps financial businesses large and small to improve efficiency and increase profits. Intelligent Office supports over 1,250 firms and 11,250 users with assets under advice of £172 billion (as at 30 September 2014).

In July 2013 HgCapital, a leading European private equity investor in B2B technology companies, became a majority shareholder in Intelliflo Ltd. HgCapital has a wealth of expertise in developing web-based software businesses and is committed to supporting the next phase of Intelliflo’s growth.

Intelliflo has won the Professional Adviser ‘Best Technology/Software Provider’ award, voted for by Financial Advisers, every year since 2010.

For further information please contact:

Jo Gilbey
Marketing Director
Tel:+44(0)208 481 1111